Avoid Hitting 3rd Party in the Rear Tops Driver Training Needs in 2023


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Research by multi-award-winning online driver profiling and e-driver training provider E-Training World reveals that avoiding hitting a third party in the rear has been the top driver training requirement over the past year.

Other highly requested training areas include concentration and observation, hazard perception, speed awareness, and parking and manoeuvring. Hazard perception continues to be a high-risk area for drivers. Hazard perception is critical to safe driving, spotting ‘clues’ to potential hazards before they arise. This enables drivers to change their driving style early to reduce the chances of being involved in a collision.

Car driver training has been the most in-demand, followed by training for van and HGV users. Utility, construction and facilities management companies have been the most prominent investors in driver profiling and training over the past twelve months, followed by charities and insurance companies.

Graham Hurdle, managing director at E-Training World, said, “Hitting third parties in the rear is one of the most common types of incidents reported to insurance companies. There are many reasons why drivers drive into the rear of another vehicle, including a lack of concentration, following other vehicles too closely, and excessive or inappropriate speed. Roundabouts are a common location for rear-end collisions, with drivers focusing too much on traffic already on the roundabout and not enough on the vehicle in front. By completing training tailored to avoiding these common collisions, drivers can become safer on the roads.”

E-Training World is a two-time winner of the BusinessCar Techies ‘Best Risk Management’ Award and a company that pioneered online driver profiling and training. As well as serving some of the largest fleet operators in the UK, they provide branded/white-labelled systems to many of the best-known companies in the fleet sector. These include insurance companies, fleet management specialists, accident management providers, driver training businesses, vehicle rental specialists and other fleet sector suppliers.