Experimental front vizor sees the Opel compass at the very heart of the design philosophy


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After revealing the name of its upcoming concept car just days ago, the German brand has now offered a preview of the Opel Experimental design study, releasing the first images of the vehicle. Showcasing the future interpretation of Opel’s Bold and Pure design philosophy., the photographs give tantalising glimpses of features that exude extreme precision and high attention to detail.

Florian Huettl, Opel CEO, said: “The Opel Experimental marks the start of a new chapter for our brand. It was designed to provide a tangible vision of where the Opel brand is heading. We will be revealing more details soon – so stay tuned.”

One of the most eye-catching features teased by the images is the further development of the Opel Compass, the very central element of Opel’s striking design philosophy. The new illuminated Blitz sits confidently at the very heart of the compass in a new iteration of the Opel Vizor, the brand’s characteristic front face. It is flanked by elongated wing lighting, on the horizontal axis, while the illuminated, vertical centre crease adds further drama.

A distinctive red-light graphic on flush body surfacing, sees the repetition of the compass design language at the rear of the Opel Experimental.

Aerodynamic efficiency has long been a hallmark of Opel passenger cars and the blade-like construction of the eye-catching wheels indicate that the Opel Experimental will also share this attribute.

The futuristic cues are continued on the interior with the profiled seat structure hinting at a sustainable, resource-conserving approach to the ergonomic seats that are typical for Opel vehicles.

The Opel Experimental will celebrate its world premiere at this year’s IAA Mobility in Munich (September 5 to 10, 2023).