Fund aims to reward and incentivise driver partners over the busy festive period
- €500,000 Christmas bonus fund for FREE NOW’s driver partners
- Driver partners will have the potential to boost earnings by up to 40%* during peak periods over Christmas
- Christmas bonus aims to reward driver partners for their hard work and support service levels for FREE NOW customers
- 45% of drivers plan to work Christmas Day
FREE NOW, Ireland’s leading multi-mobility app has announced a €500,000 Christmas bonus fund for its driver partners ahead of the busy festive period. The fund aims to reward and incentivise drivers who work during peak times over Christmas and provide FREE NOW customers with the best possible service during what is always a high demand period.
A recent survey of FREE NOW driver partners reveals that many intend to work over Christmas to cater for increased passenger demand across Ireland. Almost half (45%) plan to work on Christmas Day, three quarters plan to work on Christmas Eve and 71% will work St. Stephen’s Day. 83% will ring in 2022 driving passengers from A to B, but 53% say that New Year’s Eve is their favourite night of the year to work.
The FREE NOW bonus fund means driver partners have the potential to boost their earnings weekly during the festive season by up to 40%, earning up to €5.70 in bonuses per job during peak times. Bonuses will be paid weekly to driver partners.
Drivers who complete 200 trips in the month of December will also be eligible to enter a draw to win a brand new MG ZS EV worth €37,695.
According to the FREE NOW driver survey, 63% of drivers enjoy working during the festive season for the Christmas atmosphere, and 59% say the high spirits of passengers encourages them to work over Christmas. When asked what they disliked about working during Christmas, 57% of drivers say they don’t appreciate the increased traffic.
Commenting on the Christmas driver bonus fund, Niall Carson, General Manager FREE NOW Ireland said: “Our Christmas bonus fund aims to reward and incentivise our drivers for working during peak-times while also ensuring that we provide passengers with the best possible service at busy periods. There is no doubt that 2021 has been difficult for our driver partners as we have continued to navigate the pandemic but they have played a huge role in keeping the country moving from supporting commuting frontline workers to getting vulnerable people to vaccination centres at the start of the vaccination programme.
We expect the festive season over the coming weeks to be very busy on the FREE NOW app and hope that our bonus scheme will allow drivers to boost their earnings by up to 40% – our small token of appreciation for all their hard work over the last year.”
Throughout the year, FREE NOW has supported drivers this year to help ensure drivers can operate safely. This includes providing over 10,000 essential PPE packs and subsidised partition screens to encourage drivers to install these in vehicles. Almost 50% of FREE NOW driver partners have a partition screen in their vehicles giving peace of mind for both drivers and passengers during their journeys.