BYD SEAL U to debut at IAA Mobility, Munich


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BYD showcases 6 Full-Electric Vehicles and New Technologies at Munich Motor Show (IAA)

BYD (Build Your Dreams), the world’s leading manufacturer of New Energy Vehicles (NEVs) and power batteries, showcases 6 Full-Electric Vehicles alongside a display of new Technologies at the Internationale Automobilausstellung (IAA) in Munich (September 5, 2023 – Sun, Sep 10). As BYD’s product portfolio is rapidly expending, the company will also present its sub-brand DENZA to the European audience with its ultimate people carrier named D9.

BYD entered the European passenger car market less than a year ago initially debuting three models at the Paris Motor Show 2022: BYD HAN (E-Sedan), BYD TANG (E-SUV) and BYD ATTO 3 (C-SUV). With the agile BYD DOLPHIN (C-hatchback) arriving in the summer of 2023, BYD SEAL (sleek and sporty D-Sedan) coming in the autumn of this year and the spacious and practical BYD SEAL U (D-SUV) entering in Q1 of 2024, BYD’s product portfolio in Europe is growing rapidly.

Both vehicles are equipped with BYD’s innovative technology for safety, comfort and performance, but they serve different audiences.

The stylish, sleek and sporty BYD SEAL (D-Sedan) is the recipient of a prestigious iF Design Award, with dynamic low lines that give it a truly sporty edge, with many finessed design touches that echo the BYD’s Ocean X design language. It utilizes BYD’s latest CTB (Cell-to-Body) technology which integrates the body and Blade Battery for superior levels of structural strength. The BYD SEAL also benefits from BYD’s latest iTAC (Intelligent Torque Adaption Control) for stability and safety performance. It is also practical for all types of journeys, with a 570/520km (WLTP combined) driving range. BYD will be available with the 82.5 kWh BYD Blade Battery. There will be two trims, a rear-wheel-drive Design with 230 kW and an All-Wheel-Drive Excellence that offers a stunning 390 kW.

European premiere SEAL U SUV

BYD SEAL is joined on the stage in Munich by the ultra-versatile, practical and spacious BYD SEAL U – a European premiere. SEAL U is BYD’s latest pure electric SUV in the D-segment offering exceptional versatility and value with a high specification as standard. SEAL U (U standing for Utility) is combining stylish aesthetics and high-tech intelligent experiences with high levels of safety, comfort and practicality. As SEAL, also the design concept of SEAL U SUV is inspired by the ocean, with attention to detail at every touchpoint. The BYD SEAL U carries 5 passengers with generous capacity for cargo, making it practical and spacious

The BYD SEAL U comes in two trim-levels.  The Comfort offers a 71.8 kW BYD Blade Barry with 420km range. The Design-version is mounted with an 87 kWh Blade Battery and offers a reassuring 500km WLTP-range. With an abundance of equipment and intelligent technology, and a high specification as standard, BYD SEAL U represents exceptional value in its full-electric SUV category.  The BYD SEAL U available for launch in the European market in Q1 of 2024.

Presentation DENZA D9

The presentation of BYD’s sub-brand DENZA’s D9 at the IAA is also a European premiere.  DENZA is a joint support of BYD and Mercedes Benz. DENZA D9 is the ultimate people carrier offering a non-discriminatory 7-seat driving space, with a 2+2+3 space. DENZA D9 will be showcased at the IAA in order to tease the motoring public and attract the attention of the European audience.

Michael Shu, General Manager and Managing Director, BYD Europe and International Cooperation Division, says: “BYD is truly dedicated to introducing innovative and high-tech eco-friendly cars to the European market. The IAA in Munich offers us the perfect platform to showcase our latest BYD-models. We are also committed to offering choice with product portfolio, equipped with our latest game-changing technology, to satisfy different customer demands and provide localized service. We head to the Munich Motor Show with great excitement, where we reveal more about our technological innovations and products, and continue to build relationships with likeminded partners in Europe for win-win cooperation.”