All-New Mazda3 Launched in Ireland

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For The Sophisticated Maverick: Make Your Mark

Saturday October 17^th 2009: The breath-taking all new Mazda3 has finally arrived in Ireland. Sleek, dynamic and exhilarating are just a few words that have been used to describe Mazda’s complete redesign, resulting in this new, stunning vehicle. Already launched in several countries including Australia, Japan and the UK, the Mazda3 is proving extremely popular due to its vibrant drive and distinct style. The Mazda3 is for those who think differently, those who are individual, and those who naturally stand out from the crowd. It’s quite simply, striking.

Highlights of the all-new Mazda3:

Driving Quality / Performance

· More aerodynamic than ever before with optimised air intake surface behind the front grille area, its centre floor cover and specially designed body elements, making the Mazda3 one of the most aerodynamic vehicles in its class

· Improved ride quality in terms of quietness and high speed stability

· Fantastic fuel efficient engines that can achieve 62mpg (4.5 l/100km)

· Newly developed braking and transmission systems mean increased agility and better responsiveness

Style

· Exterior: A bold and expressive design include a dramatic front face and centre focus, plus spoiler

· Interior: Superior finishes throughout the roomy, comfortable cabin

· Comfort & convenience: keyless entry, Multi Information Display (std on all models), climate control, Bose sound systems

Green Credentials

· The Mazda weight reduction programme enhances driving performance and improves fuel economy producing a car with c02 emissions of just

119g/km. Under the current taxation band this is categorised as A,

meaning an annual road tax of just €104

· I-stop systems enable quick restarts and reduce fuel consumption

· Two world first catalysts which purify exhaust gases

· Excellent overall fuel economy

Enhanced Active Safety Features:

· Standard on all models:

o ABS

o Electronic Brake-force Distribution (EBD)

o Emergency Brake Assistance (EBA)

o Dynamic Stability control (DSC) with Traction Control System (TCS)

o Emergency Stop Signalling (ESS)

· Bi-xenon headlamps with an Adaptive Front Lighting System available on Z-Sport models.

Mazda Motor Ireland Managing Director, David McGonigle comments: “The all new Mazda3 is the perfect Japanese choice for customers who dare to avoid the mainstream alternatives. Completely redesigned with a dramatic new front face, great interior and new 1.6d engine it stands out from the rest and has a unique character. Combined with its value, high levels of standard equipment and impressive CO₂ figures, the all new Mazda3 is a highly attractive package which we expect to be very well received by customers in Ireland”.

The all-new Mazda3 range includes:

The all-new Mazda3 is on sale 23^rd October 2009 – it’s time for you to Make Your Mark.