FORD CONSOLIDATES TOP SPOT IN CAR SALES
Cork, 2 October 2009 – Statistics from the Society for the Irish Motor Industry (SIMI) show Ford extending its lead last month in the car sales charts, as sales dipped 35% on September 2008. Total sales for the month of September fell to 2,259. Ford, with 297 cars, or 13.1% market share, was ahead of VW (11%) and Toyota (9.3%). For the first 9 months of the year, car sales have fallen by 63% compared to the same period last year.
Car Sales
|
Brand |
September 2009 |
January – September 2009 |
|
Ford |
297 (13.1%) |
7,786 (14.1%) |
|
Toyota |
210 (9.3%) |
7,407 (13.4%) |
|
VW |
249 (11%) |
5,954 (10.8%) |
|
Nissan |
96 (4.2%) |
4,620 (8.4%) |
|
Opel |
199 (8.8%) |
3,912 (7.1%) |
|
Total industry |
2,259 |
55,136 |
July was the 20th month in a row that car sales have fallen year-on-year.
“The relative strength of the Ford brand in the downturn is again evident from last month’s sales figures,” says Eddie Murphy, Chairman and Managing Director, Ford Ireland. “Alongside an emphasis on value, the mix of reliability, style and the ‘all-rounder’ quality of our cars is well suited to current buying patterns. The top-selling Focus is a case in point.”
The commercial vehicle sector slipped 41% in September, with sales down 70% year-on-year at 9,512 units. Ford has accounted for 19.6% of sales, ahead of VW (11.4%) and Renault (10.4%)