Mitsubishi Motors Ireland Announces Price Reductions

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Mitsubishi Motors has reacted to the difficult market conditions in the motor sector by announcing price reductions to the Outlander, Lancer and Colt range.

As a result, the price of the 1.1L 3-dr and 5-dr Colt moves to €11,950, down from €13,430 and €13,950 respectively.

The 1.5L Lancer saloon, the best selling model in the range, is reduced from €21,823 to €18,995, a reduction of nearly €3,000.

The biggest reductions are however reserved for the Outlander range, where in a streamlined model line-up, the 7-seater Intense passenger model will now retail at €25,950, down from €39,950. For the Outlander commercial, the price moves from €24,950 down to €19,950 including VAT.

Commenting on the new prices, Robert Guy of Mitsubishi Motors Ireland said: “Market conditions for the entire motor industry are extremely difficult while the disposable income of many motorists has decreased significantly. These reductions reflect this reality while their scale shows we are serious about offering exceptional value and stimulating sales in the first quarter of 2010. Over our 25 years in Ireland, in my view, there has never been a better time to buy a Mitsubishi.”

The new prices are effective immediately. The reductions in full are: