Setting the stage @ Cinquantenaire Jubelpark, Brussels – pic jarlath sweeney
In a ceremony attended by Belgian Prime Minister Yves Leterme and Minister-President of the Brussels Capital Region Charles Picqué, the official starting signal for production of the Audi A1 was given by Professor Dr. Martin Winterkorn, Chairman of the Board of Management of Volkswagen AG and Chairman of the Supervisory Board of AUDI AG, and Rupert Stadler, Chairman of the Board of Management of AUDI AG. The event at the Audi plant in Brussels served as a showcase for presentation of the new Audi model, which will be manufactured in the Belgian capital.
Audi opened its order books
Prospective buyers throughout Europe can now order the new A1 at their Audi dealer. The A1 will will initially go on sale in two engine versions – and with a particularly extensive range of customization options
2010 is a very special year for the Brussels plant
The Belgian capital is witnessing the production of the first full-fledged premium car in the small car segment – the new Audi A1. The plant and its employees have been preparing intensively for this great challenge. Since 2007, a total of around €300 million has been invested in the site and state-of-the-art Audi standards have been integrated in the plant. By May 2010 over 100 individual projects will have been implemented.